Thrive Causemetics and Bigger Than Beauty Skincare Donates $500,000 To Los Angeles Wildfire Relief Following Successful Community Donation Day

On Saturday, January 11th, Thrive Causemetics and Bigger Than Beauty Skincare hosted a donation day with 100% of profits benefiting Los Angeles Wildfire Relief. As a result, the mission-driven beauty brand will be donating a total of $500,000 towards Los Angeles Wildfire Relief. This incredible milestone was Thrive Causemetics’s most successful donation to date, exceeding all expectations thanks to the brand’s inclusive global community.

$250,000 is being donated to the five organizations listed who are providing urgent relief: 

• American Red Cross, LA Division
• Pasadena Humane
• Animal Wellness Fund
• Los Angeles Fire Department Foundation
• World Central Kitchen

$250,000 will be donated to support long-term recovery efforts as the brand is actively seeking outstanding small businesses & students most affected by the fires, as well as other deserving grassroots organizations. 

“We are humbled and grateful that our customers helped us achieve our largest donation day in the 10 year history of our organization to help rebuild the city that we call home,” Karisssa Bodnar, Thrive Causemetics Founder and CEO, said. “One thing we can always count on in times of crisis is that our community will show up and we know that these donations will make an immediate and infinite impact on those impacted by the wildfires.”

The company has a history of supporting wildfire relief efforts, including a donation of $250,000 in 2018 to support organizations such as the American Red Cross LA, LAFD Foundation, and others in Northern and Southern California. Thrive Causemetics and Bigger Than Beauty Skincare will continue to donate to relief efforts and charities affecting its community as it has for the past 10 years with over $150M+ to over 600 charities.